Jojo Anavim is a New York-based artist whose work draws from a lifelong fascination with branding, nostalgia, and American pop culture. Raised in Long Island and trained in graphic design, Anavim brings a layered, tactile approach to painting, combining acrylic, oil stick, collage, and found materials he’s collected since childhood. Each work is a blend of deliberate construction and intuitive mark-making, resulting in compositions that are as textured as they are symbolic.

His paintings reflect a deep connection to consumer culture, transforming familiar objects such as candy wrappers, logos, and packaging into personal relics. By treating these items as meaningful markers of identity and time, Anavim blurs the line between advertisement and artifact. Bold color, repetition, and dense layering elevate the everyday into something iconic, offering a new lens through which to view the language of consumerism.

Early influences from pop-art and commercial design continue to echo through his practice, but his work has shifted in recent years towards more introspective themes, and the emotional weight we place on objects. Some of his most notable works explore reworked brand word-marks re-introduced into aspirational slogans.

Since transitioning to fine art in 2013, Anavim’s work has entered major private and institutional collections, including the Coca-Cola Archives Museum, Vacheron Constantin Corporate Headquarters , Madison Square Garden and the New York Yankees. His paintings have been commissioned by musicians, athletes, and entrepreneurs, and featured in publications such as The New York Times, Forbes, and American Art Collector.